FOR IMMEDIATE RELEASE
SOAPOPULAR sign distribution deal for ISRAEL with PURE Quality of Tel Aviv.
Toronto, Feb 2007.
The Israeli Ministry of health has approved SOAPOPULAR alcohol free hand sanitizer for sale in Israel. Baruch Gonik, Director of Pure Quality will over see distribution and sales to retail, government and institutional markets.
Soapopular launches with leading Bahrain distribution group June 15th 2007 BEHZAD Medical Co.
Toronto, March 28th, 2007
Behzad Medical Co was established in 1947 founded by Dr. Qassim Mohamed Behzad. Companies have 5 branches in the country and one outside the country. Also represented 2 major hospitals; Ministry of Health - with 25 Health Centers & Bahrain Defense Force Hospital (400 Beds) include Cardiac Center and 10 private hospitals. Behzad Medical Co represented exclusively in different Pharmaceuticals, Laboratory and Dentals.
Soapopular launches with leading Kuwait distribution group June 15th 2007 with foray into foreign markets
Toronto, April 14th, 2007
Soapopular joined forces with WAHRAN TRADING of Kuwait. Wahran; they have 456 Pharmacies and clinics under their current distribution. Mr. Naim Abu Shanab, director is a 30 year veteran of retail distribution carrying many international brands such as Christian Dior, Gucci, Soft Soap, VICKS, and Tylenol.
SOAPOPULAR approved as a cosmetic Hand Sanitizer for sale in the UK, EU
Toronto, May 7th 2007
Steven Orrett, President of SOAPOPULAR Inc. announced that after a long application process that SOAPOPULAR alcohol free hand sanitizer had passed final safety tests by the Medicines and Health products Regulatory Agency (MHRA) of the United Kingdom, and therefore is approved for consumer and commercial use. Under the reciprocal agreement between the UK and the EU, SOAPOPULAR is now approved as well for the European Union Market Countries. Soapopular will now take aggressive steps to seek viable distribution and licensing partner's to expand its presence in the Hand Sanitizer business.
SOAPOPULAR signs consulting contract with ORIAN Healthcare UK.
June 1st, 2007
Orian Healthcare is a dynamic international outsourcing company based in the UK, with the ability to reach consumers in new and developing markets, such as the Middle East, Africa and the Caribbean. Orian Healthcare offer companies a bespoke approach to generate new sales opportunities by understand their needs and business strategy thus building a cost effective business model to launch brands in to new markets.
Mike Eaton, Director of Orian Healthcare, is a 20 year veteran of big pharma and well versed in the requirements for proper product launching and future distribution to take SOAPOPULAR to the next level, and will be seeking viable business partners in the UK, EU and the Middle East for SOAPOPULAR.
SOAPOPULAR available through AMAZON.com
Connecticut USA, July 1, 2007
MGS SOAPOPULAR USA, the authorized distributor of SOAPOPULAR alcohol free products in the USA announced today it is struck a deal with AMAZON to sell SOAPO:PULAR through its online store. Link to products http://www.amazon.com/dp/B000PJ5SNA
Soapopular signs deal with leading UK Pharmacy distributor - POWERMEDJuly 15 2007
'Providing Value Added Support Services to the Healthcare and Health and Beauty Industries'
Powermed Healthcare is a new and innovative contract sales service provider operating within the UK Healthcare and Health and Beauty Market. We are a wholly owned subsidiary of the Uniphar Group
SOAPOPULAR launches in the USA with Target stores.
Connecticut July 28th 2007
Soapopular was introduced by Calgary Board of Education
October 2007
Chief Superintendent, Brendan Croskery in October 2007 newsletter that is now using an alcohol free hand sanitizer Soapopular. This product is non-flammable and non-toxic, fragrance free and hypoallergenic. It does not require rinsing after use and is an approved hand sanitizer.
Soapopular signs distribution deal with Grundstenen 118370 AB (under name change to Soapopular Sweden AB)
Toronto, November 28th, 2007
Patrik Sjoo, and Partner Jan Lijberg have signed a deal to develop distribution into Retail, Institutional and pharmacy market in Norway, Spain, and their home country of Sweden.
SOAPOPULAR set to launch in the US with WALMART on March 2008
Toronto, December 13, 2007
Soapopular Alcohol Free Hand Sanitizer Praised by Consumers
November 17, 2006 - The 100mL travel size alcohol free Soapopular Hand Sanitizer is effective at killing 99.9% of harmful germs within seconds, without drying your skin. The unique foaming formula is fast drying, non-stinging, and will leave your hands feeling fresh and clean with no sticky residue!
Soapopular Introduces Convenient New 30mL Personal Size Alcohol Free Hand Sanitizer
Toronto, October 6, 2006 - Soapopular introduces a new 30mL personal size to their alcohol free hand sanitizer product line. The new personal size comes with a unique "misting" sprayer that is convenient to take with you anywhere, anytime. The gentle, alcohol free formula kills 99.9% of harmful germs, bacteria and fungi within seconds.
"We are responding to the needs of consumers" said Karyn Gibbons, Director of Corporate Communications, Soapopular Inc., "and we believe the new 30mL size perfectly complements our existing product line which includes the 100mL and 550mL sizes." Ms. Gibbons also adds, "The 30mL personal size is permitted by Transport Canada to be carried on airplanes by travelers so consumers can be protected from harmful germs wherever they are."
Soapopular is about half the price of traditional alcohol-based hand sanitizing gels per application. Offered in home, travel and workplace sizes, Soapopular â is available in stores throughout Canada.
Toronto, February 2, 2006 – Soapopular continues its assault on germs and bacteria with Canada’s first Alcohol Free Hand Sanitizer. Since their launch in May 2005, Soapopular has created an exciting new product category and continues to be the standard for waterless Hand Sanitizers. The gentle, alcohol free formula kills 99.9% of harmful germs, bacteria and fungi within seconds. In fact, in their most recent independent lab results, Soapopular was shown to kill the avian flu virus within ten seconds.
Soapopular was also rated the highest in The Toronto Star’s, January 28, 2006, Hand Sanitizer Test Drive article. Soapopular received a four star rating based on ease of application, its rapid absorption, mildness, fragrance free, non-stinging, and non-flammable characteristics. Soapopular beat out Purell® (three stars) and One-Step® (two and a half stars) in the comparative test.
“We are pleased with The Toronto Star article,” said Bob Davies, Vice-President of Sales, Soapopular Inc., “the results reinforce what consumers have been telling us about Soapopular since our launch last year. They love our unique patented, foaming, alcohol-free formula.” Mr. Davies also adds, “We are excited and proud to provide consumers with a safe, effective hand sanitizer alternative.”
Soapopular is about half the price of traditional alcohol-based hand sanitizing gels per application. Available in home, travel and workplace sizes, Soapopular is now in stores throughout Canada.
In other developments, two prestige cosmetic companies have chosen Soapopular as their select brand of hand sanitizer and consumer response has exceeded all expectations.
Recent Press - United States
Former Minneapolis Fire Chief: A First Responder in I-35W Bridge Collapse; Coordinates Helping Hand Contribution of Soapopular Hand Sanitizers for EMS Workers
Minneapolis, MN, Aug 8, 2007
Former Minneapolis Fire Department Chief Bonnie Bleskachek, an embattled hero to many in the Minneapolis community, hasn't allowed recent personal controversy to stand in the way of helping Minnesota citizens in times of crisis. Bleskachek, a career firefighter who, in 2004 was celebrated nationwide for being one of the country's few women to be appointed Chief of a major US city fire department, only to be demoted two years later after becoming embroiled in a political firestorm, is one of the many heroes emerging in Minneapolis's I- 35W bridge collapse. Since the August 1 catastrophe first occurred, Bleskachek has been working tirelessly by coordinating volunteer and emergency supply logistics, and she was the first to respond to an unsolicited call from a Connecticut company offering to contribute a shipment of Soapopular, a new, alcohol-free hand sanitizer, for emergency workers at the disaster scene.
Rushford Embraces Soapopular Alcohol-Free Hand Sanitizer;
Connecticut's Leading Substance Abuse Facility Leads Alcohol-Free Trend
Fairfield, Conn. August 9, 2007
Mata Global Solutions, Inc., the exclusive U.S. importer of Canada's Soapopular brand, alcohol-free hand sanitizer products, announced that Rushford Center, Connecticut's leading provider of inpatient and outpatient substance abuse services has become the first facility of its kind within Connecticut to embrace the rapidly growing trend toward alcohol-free hand sanitizers. Dr. Craig Allen, Chief Medical Officer for Rushford said, "We take great pride in ensuring that our facilities consistently meet the highest standards of care for the people we serve, and we are particularly focused on the measures that we take to maintain the safety and hygiene of our staff and clients. Introducing Soapopular's alcohol-free alternative was consistent with those measures." Pedro Mata, principal of Mata Global Solutions, stated, "The fact that one of the most respected behavioral healthcare providers in Connecticut has carefully interrogated and introduced Soapopular into their facilities illustrates Rushford's proactive focus on modern hygiene, product safety, and underscores the growing trend away from generic alcohol-based products and toward alcohol-free alternatives that provide equivalent protection, without the noxious side-effects." Added Mata, "Because the majority of hand sanitizers are alcohol-based, healthcare facilities that treat substance abuse patients have, until very recently, been subject to a Catch-22 dilemma when introducing safe hygiene products for use by both staff and patients. One need only do a Google search to learn about the thousands of alcohol-poisoning incidents directly attributed to hand sanitizer products. Soapopular's alcohol-free solution addresses these concerns. Multiple independent laboratory tests have found that its germ killing efficacy is comparable to that offered by alcohol-based products, and unlike the potentially toxic, alcohol-centric products on the market, alcohol-free necessarily means child safe and no irritating side effects typically associated with prolonged use of alcohol-based products."
Soapopular Alcohol-Free Hand Sanitizer Debuts at Stew Leonard's;
Connecticut Icon is First US Retailer to Carry Canada's Leading Brand
Fairfield, CT June 13, 2007
Mata Global Solutions, Inc., the exclusive US importer of Canada's Soapopular brand, alcohol-free hand sanitizer products, announced that icon retailer Stew Leonard's, one of the country's foremost merchandisers, is the first major retailer in the United States to carry the company's product line. Pedro Mata, principal of Mata Global Solutions, stated, "The fact that one of the most recognized fresh food stores in the United States has taken the lead in carrying Soapopular's product line of alcohol-free, child-safe hand sanitizers demonstrates Stew's focus on being the first to market high quality, innovative products that address the most timely consumer market needs. In just the first 6 hours of product launch, more than 175 units were sold at a single Stew Leonard's location."
SoapopularŪ is available online and through leading retailers across the United States, including select Target stores, IGA independent groceries (New England) and A & P Supermarkets. For store locations, or to purchase online, please visit www.Soapopular.com
US partner MGS SOAPOPULAR announced today there will be a launch within Target Stores USA commencing Nov 2007.
For additional information Contact:
Soapopular Inc.
Vanessa Espiritu
Operations Manager
1-416-774-8998
vanessa@soapopular.com
Web Site: www.soapopular.com